British Airways




1966 was about to be smashed into the dark recesses of our memories by 2018.

It was a world cup where we knew football was coming home. Until it didn’t. Again.

Featured On:
The Sun, The Mail Onine, BBC News,
BBC Sport, The Australian, CNN,
Time, HuffPost, Sky News.

Campaign Big - Gold
DMA - Judges Pick / Gold / Silver
Creative Circle - 2 x Silver
Cannes Lions - 3 x Shortlist






You:     Why on Earth did you make           a case study for this?

Us:      International judging               panels.

You:     Did you win with it?

Us:      Not really.

You:     ... 

Us:      So, do you want to see it?

You:     Not really.

Us:      OK great, here it is...